OpenX Blog

Happy New Year

by Scott Switzer on January 3rd, 2007

The New Year is the time many resolve to make improvements. In order to help improve your website, Openads brings you a new release to help make that fresh start happen!

New Software

New release - Openads 2.0 (formerly phpAdsNew – read about Openads here) includes two important new features:

  • Google Adsense click-tracking
    Google Adsense advertising is the most popular advertising program within the Openads community. Previously, the only statistics available to Google Adsense campaigns within Openads was ad views. Now, with the help of the community, we built in the ability to track the number of ad clicks for Google Adsense! This is done without breaking the Terms and Conditions of your Google Adsense contract, and is completely automated.
  • Automatic Maintenance
    Some members of the Openads community find it difficult to set up maintenance properly. In fact, there are quite a few do don’t do it at all! Regular maintenance runs are necessary for Openads keep itself healthy. For those who do not want to set up the automated maintenance task, we created auto-maintenance. As long as your website serves banners every hour, Openads will make sure maintenance tasks are run.

New Website

Work on launching Openads continues apace. Visitors to the old phpAdsNew website are now re-directed to the new Openads site, where they’ll not only find the latest downloads, but a great deal more including our new documentation website and the new improved forums. Appropriately, the latest release of phpAdsNew has a new name – Openads 2.0 – and a new logo to confirm it’s place in the Openads family of products.

Matteo takes flight!

Scott and Matteo These days we can work from any place in the world remotely, but it’s still good to meet people you work with face-to-face. So it was a pleasure for all the Openads developers to meet, at long last, fellow developer Matteo Beccati.

It was Matteo’s maiden aeroplane voyage and fittingly he chose to take it to meet the rest of the Openads team in London. We think it was a relief for him to confirm that the people he has worked with over the years are actually human!


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