Thanks to everyone who took the time to speak with us at the Affiliate Summit in London. We really enjoyed having the opportunity to talk to with so many affiliates. We’d also like to send out a special thanks to Shawn Collins from the Affiliate Marketing Blog for inviting us to attend.
There were a few questions which came up frequently and we thought it might be useful to answer some of them here.
Is Openads an ad network?
No, we are not an ad network but we understand the confusion. Openads is software which you can use to manage advertising from many sources on your websites.
Can I target my ads to specific pages/sections within my site?
Of course! Openads has many different targeting capabilities; Page URL targeting is just one many of the targeting options available.
Can Openads manage advertising for many websites at once?
Yes, it’s a pretty common thing to do. You will probably want to define many publishers and use one for each of your websites.
Can I manage CPA campaigns using Openads?
Yes, affiliates often want to run CPA campaigns with partners who don’t have a way of tracking referrals and conversions. Using conversion tracking you can track visitor referrals through to conversions for reporting and invoicing.
Scaling phpAdsNew was really hard!
Not any more, we’ve introduced a feature called distributed statistics in Openads 2.4 which makes it much easier to share the ad serving load across many servers efficiently.
Can Openads provide Forecasting/Availability?
Not at the moment, viewing historical delivery by zone is a good alternative but forecasting and availability features are in the pipeline! Stay tuned.
Can Openads do X?
If it can’t yet – you could add it yourself. Openads is an open-source application, you are welcome to modify the source code and add the feature you want. If you’ve made any improvements to our code, please get in touch – perhaps we can incorporate it into the core product.
Got a question about Openads? Ask away, we’d love to hear from you.
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